Here is a great example of using AdWords and NeverBlueAds.

First PPC Campaign

He includes the Landing Page, Keywords and Ads.

Are you good at Wordpress themes?  Well take a whack at it for JayGeiger.com.

If we use you, you will get multiple mentions on this blog as well as a permanent link from every page of this blog to your own site for as long as we keep the theme.

Geiger blog is about Making Money online, technical things that will change the world and Me, Jason D Geiger (esquire).

Here’s my link for Zac Johnson’s Contest.  Now send me my prize!!!

I was watching “Foolproof Equations for a Perfect Life” on The Science Channel recently.  They had 2 good examples that I believe can be translated into internet marketing.

The first has to do with loss.

Increase Purchasing by Making Somebody Lose

People are a lot more likely to gamble (purchase) if they believe they have lost something.  In this example a magician gives people $20 and a chance to lose $50. 

Half the people were given $20 cash and then asked to gamble to make it $50. 

The other half of people where given all $50 (in $10 bills).  They held onto it right in their hand, but then had $30 removed.  They were then propositioned with the same gamble.

The situations seem identical.

The first group that never touched the other $30 were A LOT less likely to gamble than the second group that had touched all $50.

Why?

Well it’s all mental.

The second group felt that they had already lost the $30 and were trying to get it back.  The first group never felt that loss so protected what they really had.

This has MANY correlations to methods that can be used online.

The next has to do with passing on good feelings.

Increase Purchasing by Giving them Warm Feelings

In this experiment people were randomly brought in for questioning.  However they were all tricked into holding somebody else’s drink just before questioning.  Surprisingly on half ALWAYS reacted more nicely and forgiving than the second half.  What set these groups apart?

Warm Coffee vs Cold Soda

The group that held onto a warm coffee for a few seconds before questioning always had nicer more favorable reactions.

The group that held onto an icey soda always had worse reactions.

So if you can give an internet visitor warm feelings, they are more likely to purchase.  What a weird Rainbow Colored thing to say, but it works.

Just a quick post.  I think I set TempGames.com back a week or 2 by switching the 301’s around a couple times.

Plan your 301 redirects carefully.  TempGames.com is just a experiment/case study but if I was bringing in real money I might be kicking myself right now.

Be careful with your 301 redirect planning.

Thanks to our Market Leverage SubID post, we got a link from MarketLeverageNews.com.

Just goes to show you that helping other people can help you.

Adsense just made a big update.  I have a summary after this message from Google.

Hello,
We noticed that you currently use AdSense for search on your site,
so we thought you might want to hear about some new search
features we’ve recently launched. AdSense for search is now
powered by Custom Search, meaning that you can take advantage of
advanced customization options to refine your search results and
ads. In addition, you can manage all of the options below directly
within your AdSense account.
Here are some of the new features you might be interested in:
•       Selecting ad location: Now, you can decide where to place your
ads on search results pages — whether it’s at the top, bottom, or
right side of each page. We recommend placing ads at the top and
right side of the page, as we’ve found this monetizes the best for
publishers.
•       Refining searches with keywords: Search terms can have different
meanings in different contexts, but now you can tune your search
results and ads to what your users are interested in. You can see
an example of this in our video at
http://www.youtube.com/watch?v=qEwxC9hrxM4 . In our experiments,
we’ve found that this tuning has lead to an increase in earnings
for publishers.
•       Improved indexing of your pages: We’ve recently improved our
indexing technology so that you can provide a more enhanced Site
Search experience for your users. AdSense for search will now
index even more pages of your site, as long as we’re able to crawl
them, so that your users will see more results from your site in
your AdSense for search results.
•       Site Search: If you’re concerned about users leaving your site
through Websearch, you can now you can choose to provide just site
search so users can find all the information they’re looking for
on your site. We also recommend that you host the search results
on your own pages so your users won’t leave your site when they
perform a search.
•       Vertical Search: You can also allow your users to search across
multiple sites - this could be a network of sites that you own or
other related sites that you think your users might find useful.
Examples of vertical searches include computer forums, travel
blogs, or political sites you endorse.
You can get started with the features above by visiting your
AdSense Setup tab and selecting ‘AdSense for search’ as your
product. Just like with your ad and referral units, your ad
settings will be saved within your account when you create a new
search engine. You can then go back at a later time and quickly
make any updates to your search settings. Once you’ve set up your
search box, you may wish to explore more advanced features such as
site exclusion, labels, and collaboration.
If you’d like to learn more about the new options available for
AdSense for search, visit www.google.com/afs .
We hope you find these new features helpful, and we look forward
to working with you in the future.
Sincerely,
The Google AdSense Team
Google Inc.
1600 Amphitheatre Parkway
Mountain View, CA 94043
Email Preferences: We sent you this email because you have
indicated that you are willing to receive AdSense Newsletters. If
you do not wish to receive emails of this nature in the future,
please visit your Account’s Communications Preferences page
(https://www.google.com/adsense/lang-change - AdSense login
required).

So what does this mean?

1. You can set search to search a set of sites.
2. You can now customize the search results page.
3. You can set other types of words that should be included in all searches.
4. Google Indexes More Pages - This one could have a huge impact on your site’s traffic.

I recently paused my Market Leverage campaign because I could not get my SUBID data.  Well it’s working again just as my AM promised (Early June).

I tweaked my campaign so that I will not be making nearly as many conversions but my profit should be up!  Not hundreds of dollars but seeing as how I have only started 1 Market Leverage campaign I’m batting 100%.

Don’t even say you never did it!

How do you make a viral video? It’s more complex than you’d think. You really have to think different. Or… you play on all of favorite internet heroes. It’s nice to see Afro Ninja kickings some ass for a change.